Search Engine Marketing Specialist Job at Brixx Media, Greensboro, NC

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  • Brixx Media
  • Greensboro, NC

Job Description

**About the Role:**

Owns SEM strategy and execution for a portfolio of clients, leading performance-focused search campaigns from planning through optimization with a strong emphasis on revenue and pipeline impact.

**_Please visit our website for full details about this opportunity and our company._**

**Requirements:**

* 3+ years managing SEM campaigns at scale on platforms such as Google Ads and Microsoft Advertising (Bing)
* Demonstrated success hitting performance targets such as CPA/CPL, ROAS, and pipeline or revenue contribution
* Expertise in keyword research, audience strategy, bidding approaches, and quality score optimization
* Proven ability to write and test high-performing ad copy and collaborate on landing page strategy
* Experience with conversion tracking, pixels/tags, and working with analytics teams to validate data integrity
* Comfort presenting strategy, results, and recommendations directly to senior client stakeholders
* Strong organizational skills and ability to manage multiple accounts and priorities in a remote environment

**Responsibilities:**

* Plan, launch, and optimize SEM programs across search networks for multiple Brixx Media clients
* Own keyword strategy, campaign structure, and bidding approaches aligned to each client’s business goals
* Collaborate with designers, developers, and copywriters to optimize landing pages and onsite experiences
* Design and run structured A/B tests on ads, extensions, creatives, and landing experiences
* Produce clear, concise performance reports, translating data into next steps and strategic recommendations
* Stay current on platform changes, beta opportunities, and competitive trends, and proactively surface ideas
* Partner with Data Analysts and Digital Marketing Specialists to align SEM efforts with broader channel
* strategy

**Benefits:**

* Enterprise-grade compensation aligned with strong SEM talent in the US remote market
* High autonomy to shape SEM strategy, test roadmaps, and best practices across client accounts
* Collaboration with experienced creatives, developers, and analytics specialists in a cross-functional model
* Remote, part-time arrangement with stable, predictable hours and room to expand scope over time

Job Tags

Full time, Part time, Remote work

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